3 AdWords Features to Try on the New Interface

There are some exclusive features found on the new AdWords Interface that make it worth looking into. The new interface has yet to roll out fully, but it’s expected to be available to everyone by the end of 2017. If you have been given access you will still be able to switch back to the […]

Google My Business Messaging Feature Rolls Out in the US

Google has started to roll out a new messaging feature for customers that use Google My Business. Many people have noticed the addition of the new feature that has been in the works since the end of 2016. Google confirmed that the message feature is now being rolled out to customers in the US, we […]

Google Ads Banned on Sites with Pop-Unders

Google has made a change to its ad policies, effective immediately. The policies now include a full on ban on their ads appearing on websites using pop-under ads. What are pop-under ads? They are those annoying and predominantly spam based ads that show up under the window, so they are not seen until you close […]

Facebook Reaches 2 Billion Active Monthly Users and Other News

Facebook announced that they now have more than 2 billion monthly active users. After reaching this impressive milestone they celebrated by creating a personalised video for all the network’s users and thank you messages. There have been several changes made to Facebook in the last few weeks. Let’s take a quick look at some of […]

PPC Developments in 2017

Let’s take a look at some of the major trends that have come to pass during the past 7 months in pay-per-click advertising. Machine Learning Continues to Grow Machine Learning is already behind the evolution of search marketing.  The campaigns are using machine learning to automate actions, as seen in Google’s smart display campaigns. Additionally, […]

It’s Time to Work on Voice Search and SEO

Voice search is evolving. It’s becoming more reliable and users are feeling a lot more comfortable asking their devices for assistance. They are using voice search on their mobile phones and on virtual assistants in their homes, even their TVs. It’s becoming more commonplace and it’s no longer restricted to asking Google for directions to […]