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Read more about the article Like A Virgin?

Like A Virgin?

  • Post published:10th November 2022
  • Post category:Blog/Digital Marketing Strategy

Touched for the very first time? Are you singing it in your head now? I know I am.  Why, you may ask, are we talking about Madonna here on a…

Continue ReadingLike A Virgin?

Top 5 Digital Marketing Stats of the Week

  • Post published:18th May 2015
  • Post category:Digital Marketing Strategy/Digital Training and Qualifications

Here are our top 5 most important digital marketing stats of the week. iPhone owners are the bigger spenders Data has been published by Poq Studio that reveals the behaviour…

Continue ReadingTop 5 Digital Marketing Stats of the Week

Poster Advertising – The Do’s and Dont’s.

  • Post published:13th May 2015
  • Post category:Digital Marketing Strategy

Carlsberg release the best poster in the world.. probably. In Brick Lane, London, Carlsberg unveiled a minimalistic billboard with the words “Probably the best poster in the world”, and it…

Continue ReadingPoster Advertising – The Do’s and Dont’s.

Ford opts for social-orientated marketing strategy

  • Post published:4th March 2015
  • Post category:Digital Marketing Strategy/General News

Ford is shifting from a marketing strategy that is primarily based on media relations to one fixated on storytelling. Mark Truby, vice president of European communications at Ford, told The…

Continue ReadingFord opts for social-orientated marketing strategy

Top 4 Digital Marketing Stats for the Week

  • Post published:23rd February 2015
  • Post category:Digital Marketing Strategy/Mobile Marketing

Once again, here are your top 4 digital marketing stats for the week. Mobile Commerce is growing - a lot. Ispos and PayPal reports that mobile shopping is growing 4…

Continue ReadingTop 4 Digital Marketing Stats for the Week

Email subject lines: the best words to boost open rates

  • Post published:10th February 2015
  • Post category:Digital Marketing Strategy

Crafting good email subject lines that will appeal to a vast, unpredictable host of customers is inherently difficult. The difficulty is trying to find a system or style to use…

Continue ReadingEmail subject lines: the best words to boost open rates

Aster Group Case Study – Developing a Social Media Strategy

  • Post published:30th January 2015
  • Post category:Digital Marketing Strategy/Digital Training and Qualifications/General News

The Business Challenge The Aster Group provide affordable housing, maintenance and repair services for homes and care services for the vulnerable and elderly and have over 75,0000 customers across central…

Continue ReadingAster Group Case Study – Developing a Social Media Strategy

Is Facebook Advertising Actually Beneficial?

  • Post published:28th November 2014
  • Post category:General News/Social Media

Whether we like it or not, Facebook has become a massive part of all of our lives, and if you’re running a business it is supremely important that you are…

Continue ReadingIs Facebook Advertising Actually Beneficial?
Read more about the article Battle of the Christmas Adverts on Social Media
Monty the Penguin

Battle of the Christmas Adverts on Social Media

  • Post published:21st November 2014
  • Post category:Digital Marketing Strategy/Social Media

John Lewis or Sainsburys? “Social Mention” Decides. You undoubtedly will have seen the plethora of Christmas adverts that have been plastered on your screens the past week, plus their social…

Continue ReadingBattle of the Christmas Adverts on Social Media

A Simple & Effective Approach to Digital Marketing Strategy

  • Post published:18th March 2014
  • Post category:Digital Marketing Strategy/Digital Training and Qualifications/Social Media

So what are the rules when developing a digital marketing strategy?  Is it  weighty tome that sits on a book shelf and is dusted off once a year? Is it…

Continue ReadingA Simple & Effective Approach to Digital Marketing Strategy

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