Twitter Introduces Conversational Ads
Twitter have come up with a new and interesting way to increase engagement with brands with their brand new and exclusive conversational ads. Promoted Tweets have been around for…
5 Ways Social Media Helps SEO
There are lots of little tricks that you can do to compliment your SEO efforts. Today we’re going to show you five ways that social media can boost your rankings…
5 Essentials for Your Facebook Page
Facebook has over 1 billion active users worldwide. At any second of the day, there are 20,000 people on Facebook and 79% of all users access Facebook using their…
A Guide to Facebook Engagement
There are two ways businesses need to use Facebook. The first involves a financial investment, and this really is crucial if you want your messages to reach a wider audience, resulting in…
Mastering Marketing on Instagram
Marketing on Instagram isn't easy. Instagram has around 300 million active users with almost 100 million photos being uploaded on a daily basis. 90% of the time spent on Instagram…
Ford opts for social-orientated marketing strategy
Ford is shifting from a marketing strategy that is primarily based on media relations to one fixated on storytelling. Mark Truby, vice president of European communications at Ford, told The…
Adapting Social Media for the Christmas Period.
A quick 5 Step Guide on how retailers should handle their social media pages around the festive season. Everybody (excluding the grinch) loves Christmas. This fact alone makes for a…
Monty the Penguin
Battle of the Christmas Adverts on Social Media
John Lewis or Sainsburys? “Social Mention” Decides. You undoubtedly will have seen the plethora of Christmas adverts that have been plastered on your screens the past week, plus their social…
Why You Need to Care About Social Media Marketing
Social media and marketing now go hand in hand, but it’s not an easy thing to get used to. Many businesses create a page on Facebook and set up a…